Animated images can be a good way to attract attention but need to be used sparingly.

Animated images often blink or flash, which presents a number of accessibility challenges. Flashing content can cause seizures, and many people are unaware they have this disorder until it strikes.


  • Only animate one thing at one time - within the banner or on the page itself


  • Don't make the animated image flash more than 3 times per second
Last Updated: 10/6/2020, 8:34:39 AM